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Networking For Career Success
When carried out in a planned, organized way, networking can bring
you tremendous benefits - not only jobs, but new friends,
acquaintances who can help you with aspects of your work, and
sources of information you might not have been able to get
otherwise.
A good definition of networking is the systematic development and
maintenance of personal and professional contacts for mutual career
benefits. The term has been so overused that some people dislike it.
But no matter what you call it, networking is an important tool for
anyone seeking professional advancement.
The networking idea rests on the old principle - it's not what
you know, it's who you know. You don't have to limit
yourself to a small, carefully selected group of people, consider
including a wide variety of people in your network: family members,
relatives, neighbors, colleagues, teachers, fellow students, other
health care professionals - even professionals in other fields.
Keep the following tips in mind:
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Be organized. Carry a notebook or handheld
computer to record the names, titles, addresses, and telephone
numbers of contacts. Another good approach is to collect business
cards and file them alphabetically according to areas of
expertise. Write on the back of the card any information that will
help you remember where you met the person, how he or she might be
able to help you, and any follow-up you may have promised to
undertake during your conversation.
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Be reasonable when requesting help from
contacts. Find out about their limitations ahead of time - things
such as rank, resources, or expertise - so you don't ask for
something they are unable to give. That way, you will avoid
embarrassing them and yourself.
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Follow up with your contacts to let them know
how leads they gave you turned out. A formal letter is not
necessary - handwritten notes or telephone calls are usually
better because of their personal touch. Don't forget to make a
notation in your records of any written correspondence or calls.
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Use good manners. Always be polite and listen
to what contacts have to say. Don't waste their time - be direct
and specific when seeking help or information. Be respectful of
others' busy schedules. And be sure to send a thank-you note to
anyone who referred you to a job or professional opportunity. Many
job seekers only remember to thank the interviewer and forget the
person who helped them get the interview in the first place.
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Nurture your networking contacts. If you get
in touch with people only when you need something, they will
quickly pick up on it and will no longer want to help you.
Networking should work two ways. You support your contacts by
giving them constructive feedback, providing information,
introducing them to key people, and referring them to professional
opportunities. In return, they will do the same for you.
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Use current contacts to find new ones. When
questioning contacts, always ask them to refer you to others in
the field. Then use the name of the first person as a reference
when contacting the second person.
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Be sincere. You have to be genuinely
interested in - and conversant on - subjects that are dear to the
person. If you're not sincere, it will come across very quickly
and you end up losing the good will of that contact. Then you
would have been better off if you had never attempted to approach
the person in the first place.
Grow your contact list
Management writer Richard G. Ensman Jr. suggests these sources to
grow your list of network contacts.
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Become active in your professional association -
attend conferences, serve on committees, and volunteer your
services. Offering to do the "grunt" work when serving on a
committee will build favors and a positive reputation for
yourself.
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Ask friends from other professions to invite you to
their meetings occasionally.
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Contact your school's career center or alumni
association. Find out if they sponsor networking and social
opportunities and get yourself on the mailing list.
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When reading professional publications, keep a close
eye on the names of people mentioned and think about how you could
get to know those who share your interests or goals. A good way to
pave the way for meeting someone is to send a note on an issue of
mutual concern first.
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Get involved in a community volunteer clearinghouse
and lend bits of time and advice to organizations, boards, and
committees that need your help.
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Keep in touch with former teachers and professors.
Ask them to let you know who the up-and-coming professionals are
or to alert you to opportunities in your field
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Get to know a few retirees in your field. You'll
probably learn a lot, and your visits will mean a great deal to
them.
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Join an informal lunch or breakfast club - or start
one if such a thing doesn't exist in your area.
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At conferences, stop at exhibits and booths, and
make the acquaintance of the exhibitors and other visitors.
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Offer to organize an in-house seminar for your
fellow students or colleagues.
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Seek out opportunities to be a volunteer speaker for
civic organizations and other groups.
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Write notes of congratulations to others on their
professional achievements.
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Conduct "informational interviews" - nonthreatening,
advice-seeking meetings - with prospective employers, clients, or
professional contacts.
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Get to know your own relatives. Find out where they
work and whom they know. The contacts you can build from that one
source alone may surprise you.
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Take on a tough job, especially one that puts you in
touch with a diverse audience.
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